Cookies Policy

On the SprayGuide website, we use cookies, pixels, tags, and similar technologies (“cookies”). A cookie is a small piece of data stored on your device (e.g., computer, smartphone) by a website you visit. It may contain personal data, such as an online identifier, your IP address, or a unique cookie identifier. Cookies are used to recognize your device during your visit or when you return to the site. In most cases, this data is collected anonymously or in a pseudonymized format, meaning we cannot directly identify you.

1. Why Do We Use Cookies?

We use cookies to improve your experience on our website. Cookies help us:

• Understand how you navigate the site, which helps us improve its structure, functionality, and content.
• Store your preferences, which makes the interaction between you and our website faster and easier.
• Display personalized advertisements based on your browsing behavior.

2. What Types of Cookies Do We Use?

Analytics Cookies (Performance)

These cookies track how visitors use our website, helping us understand which pages are most popular and how users navigate the site. For example, we collect data about:

• The number of visitors to the website.
• The most visited pages.
• The length of time spent on specific pages.

This information is used solely for improving website performance and user experience. No personal data is used for other purposes.

Targeting and Advertising Cookies (Marketing)

We use marketing cookies to deliver personalized online ads and target users who are likely to be interested in our services. These cookies help us:

• Identify relevant target audiences.
• Track ad conversions.
• Personalize the advertisements you see based on your previous interactions with our website.

3. How Can You Control the Use of Cookies?

Most browsers are set to accept cookies by default, but you can adjust your browser settings to refuse or delete cookies if you prefer. However, please be aware that disabling cookies may affect your ability to take full advantage of our website.

Here are instructions for managing cookies in different browsers:

• Google Chrome: https://support.google.com/chrome/answer/95647?hl=en-GB
• Mozilla Firefox: https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox
• Internet Explorer: https://support.microsoft.com/en-us/help/278835/how-to-delete-cookie-files-in-internet-explorer

For more general information about controlling cookies or opting out of certain cookies, you may visit:

• www.youronlinechoices.com (Europe)
• https://youradchoices.ca/ (Canada)
• http://optout.aboutads.info (USA)

Please note that by refusing cookies, you may not be able to use some features of our website.

4. Cookies We Use

We use cookies from various third-party providers who may process data outside the EU. These cookies may either be session cookies (which expire when you close your browser) or persistent cookies (which remain on your device for a defined period).

Here are some of the cookies we use:

Google Analytics and Tag Manager (Performance)

We use Google Analytics to understand how visitors interact with our site and improve user experience. Tag Manager helps us organize and deploy other cookies or scripts.

• Provider: Google Inc.
• Storage Time: 1 minute to 2 years, depending on the cookie.
• Opt-out: https://tools.google.com/dlpage/gaoptout
• More Information: https://policies.google.com/privacy

Google Ads and AdSense (Marketing)

Google Ads allows us to display personalized advertisements to users who have visited our site, while AdSense provides ad space to advertisers.

• Provider: Google Inc.
• Storage Time: Up to 18 months.
• Opt-out: https://adssettings.google.com/authenticated
• More Information: https://policies.google.com/technologies/ads

Facebook Pixel (Marketing)

The Facebook Pixel helps us track conversions and deliver personalized ads on Facebook to users who have visited our site.

• Provider: Facebook Inc.
• Storage Time: 180 days.
• Opt-out: https://www.facebook.com/ads/website_custom_audiences/
• More Information: https://www.facebook.com/about/privacy/update

LinkedIn (Marketing)

LinkedIn cookies track user actions on our site, such as form submissions, after a user has viewed or clicked on an ad. This helps us retarget users and measure campaign success.

• Provider: LinkedIn Corp.
• Storage Time: Depends on the type of cookie.
• Opt-out: https://www.linkedin.com/help/linkedin/answer/125463
• More Information: https://www.linkedin.com/legal/privacy-policy

Hotjar (Performance)

Hotjar allows us to track user interactions with our site, such as where users click or how long they spend on specific pages, helping us improve the site based on feedback.

• Provider: Hotjar Ltd.
• Storage Time: Up to 365 days.
• Opt-out: https://www.hotjar.com/legal/compliance/opt-out/
• More Information: https://help.hotjar.com/hc/en-us/sections/115003180467-Privacy-Security-and-Operations

Microsoft Ads (Marketing)

We use Microsoft Ads to track conversions and retarget visitors. This helps us measure ad campaign performance and reach relevant users.

• Provider: Microsoft Corp.
• Storage Time: 1 year.
• Opt-out: https://privacy.microsoft.com/en-gb/privacystatement
• More Information: https://about.ads.microsoft.com/en-us/solutions/tools/universal-event-tracking

5. Changes to This Cookies Policy

We may update this cookies policy from time to time to reflect changes in our practices or for legal reasons. We recommend checking this page periodically for updates.

6. Contact Us

If you have any questions about our use of cookies, please contact us:

SprayGuide

(trading as Social Connection Media Limited)
C/O Vantage Accounting, 1 Cedar Office Park
Cobham Road, Wimborne, United Kingdom, BH21 7SB
Email: info@social-connection.co.uk